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Pricing & Fees

Blue Atlas Pricing vs. DFW Industry Standard

New clients pay a management fee of 4.9% for most homes. New clients also pay a leasing fee of 50% of one month's rent and a $195 renewal fee, and there is no maintenance markup. Every fee we charge is published on this page, so you can compare management, leasing, renewal, maintenance, and inspection costs in one place. Some repairs and make-ready work are performed by Make Ready Guys LLC, a company in which Blue Atlas's owners hold an ownership interest. It bills at its standard rates, and Blue Atlas adds nothing to any vendor's invoice.

Side-by-Side Cost View
Cost Category Blue Atlas Realty (new clients) Typical Industry Norm Why It Matters
Monthly management fee Collected rent 4.9% for most homes, of rent collected 8–10% commonly published Lower recurring management cost improves monthly cash flow without relying on hidden add-ons.
Leasing fee New resident placement 50% of one month's rent 50–100% of one month's rent Blue Atlas is at the lower end of the common DFW placement-fee range while keeping the ongoing new-client management fee at 4.9% for most homes.
Lease renewal fee Existing resident renewal $195 $150–$350 per renewal A clearly published renewal fee helps owners compare total annual cost without surprise add-ons.
Maintenance markup Vendor invoices $0 markup 10–20% is common Owners should know whether a manager profits from repair cost. Blue Atlas does not add a maintenance markup.
Average maintenance spend Historical monthly average $187.34 / door / month Industry figures of ~$250 / door / month are often cited Blue Atlas uses Make Ready Guys, vendor scale, and repair oversight to help control maintenance spend.
Inspection fees Per visit $0 $75–$150 per visit Routine property visits should support the management relationship, not become another recurring fee line.

Some repairs and make-ready work are performed by Make Ready Guys LLC, a company in which Blue Atlas's owners hold an ownership interest. It bills at its standard rates, and Blue Atlas adds nothing to any vendor's invoice.

How to read this table: "Typical industry norm" figures reflect fee ranges commonly published on DFW property-management pricing pages, last reviewed July 2026 — individual companies vary, so always confirm current pricing directly. The Blue Atlas maintenance benchmark of $187.34 per door per month comes from Blue Atlas historical owner-meeting materials; the ~$250 comparison figure is a commonly cited industry number. Actual property costs vary by age, condition, resident behavior, and deferred maintenance.

Run Your Own Numbers

Management cost calculator

Compare the one-, three-, and five-year cost of Blue Atlas against a typical DFW fee structure using your own rent and turnover assumptions.

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Vacancy cost calculator

See what each vacant day costs and how long a higher asking rent takes to pay back the extra time on market.

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What management costs in DFW

A plain-English walk through each fee — management, leasing, renewal, maintenance markups — and what a full year costs at three common DFW rents.

Read the cost guide

What other DFW managers publish

Management, leasing and renewal fees named Dallas-Fort Worth companies publish on their own websites, each figure linked to its source.

Compare published fees
Pricing FAQ

Clear answers for owners comparing total property-management costs.

What is the management fee?

New clients pay a management fee of 4.9% for most homes. The fee is a percentage of the rent collected. Owners already under management are billed the terms of their own management agreement, and their property manager is happy to talk through it.

What is the leasing fee?

Blue Atlas charges a leasing fee of 50% of one month's rent when a new resident is placed.

What is the renewal fee?

Blue Atlas charges a $195 lease renewal fee.

Is maintenance marked up?

No. Blue Atlas does not add a maintenance markup to vendor invoices. Some repairs and make-ready work are performed by Make Ready Guys LLC, a company in which Blue Atlas's owners hold an ownership interest. It bills at its standard rates, and Blue Atlas adds nothing to any vendor's invoice.

Next Step

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